Document


 


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549



FORM 8-K 



CURRENT REPORT
 
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of Report (Date of Earliest Event Reported): November 7, 2018



FLUENT, INC.
(Exact name of registrant as specified in its charter)


  
Delaware
 
001-37893
 
77-0688094
(State or other jurisdiction
of incorporation)
 
(Commission
File Number)
 
(I.R.S. Employer
Identification No.)
 
33 Whitehall Street, 15th Floor
New York, New York
 
 
10004
(Address of principal executive offices)
 
(Zip Code)
 
Registrant’s telephone number, including area code: (646) 669-7272
_________________________
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
 
☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2 (b))
☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4 (c))
 
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR §230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR §240.12b-2).

Emerging growth company ☐
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐


 





Item 2.02. Results of Operations and Financial Condition.
 
On November 7, 2018, Fluent, Inc. issued a press release announcing third quarter 2018 financial results. The press release is furnished herewith as Exhibit 99.1.
 
The information included herein and in Exhibit 99.1 shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 (“Exchange Act”) or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, except as expressly set forth by specific reference in such filing.
 
Item 9.01 Financial Statements and Exhibits.
 
(d) Exhibits
 
Exhibit No.
 
Description
 
 
 
 
Press release, dated November 7, 2018
 
 
 
 
 

 
 





SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
 
Fluent, Inc.
 
 
 
 
 
November 7, 2018
By:  
/s/ Ryan Schulke
 
 
Name:  
Ryan Schulke 
 
 
Title:  
Chief Executive Officer 
 
 
 
 
 
 
 
 
 
 



Exhibit

Exhibit 99.1

 
Fluent Announces Third Quarter 2018 Financial Results
 
Second Full Quarter as a Standalone Public Company Produces $66.5 Million in Revenue,
 
$4.5 Million in Net Income, Resulting in $0.06 in Basic Earnings Per Share
 
New York, NY – November 7, 2018 – Fluent, Inc. (NASDAQ: FLNT) a leading data-driven performance marketing company, today announced financial results for the quarter ended September 30, 2018.
 
“We are happy to report record numbers for our three key operating metrics: revenue, adjusted gross profit, and adjusted EBITDA,” stated Ryan Schulke, Fluent’s CEO. “The increased adoption of our performance-based marketing services, coupled with operating efficiencies, has allowed us to deliver a very good quarter for our shareholders.”
 
Third Quarter Financial Results
 
For the three months ended September 30, 2018, as compared to the three months ended September 30, 2017:
Total revenue increased 21% to $66.5 million, from $54.9 million.
Net income from continuing operations was $4.5 million, compared to net loss from continuing operations of $10.8 million.
Results from discontinued operations were $0, compared to net loss from discontinued operations of $3.3 million.
Basic earnings per share from continuing operations was $0.06, compared to a loss of $0.19 per share.
Adjusted EBITDA grew 56% to $12.4 million, based on net income of $4.5 million, compared to adjusted EBITDA of $7.9 million on net loss of $14.1 million.
Adjusted gross profit increased 43% to $27.4 million, from $19.2 million. Adjusted gross margin increased 600 basis points to 41%, from 35%.

Adjusted EBITDA, adjusted gross profit and adjusted gross margin are non-GAAP financial measures. Reconciliation of these non-GAAP measures are provided in the attached tables.
 
Third Quarter and Recent Business Highlights
 
Surpassed 200 million unique email addresses in the Fluent Identity Graph.
Expanded revenue and margins as a result of consumer re-engagement through lifecycle marketing initiatives.
Successfully deployed machine learning to enhance audience segmentation and drive incremental monetization.
Increased scale and profitability in our UK beta launch.

Conference Call
 
Fluent, Inc. will host a conference call on Wednesday, November 7, 2018 at 4:30 PM ET to discuss its 2018 third quarter financial results. To listen to the conference call on your telephone, please dial (888) 339-0797 for domestic callers or (412) 317-5248 for international callers. To access the live audio webcast, visit the Fluent website at www.fluentco.com. Please login at least 15 minutes prior to the start of the call to ensure adequate time for any downloads that may be required. Following completion of the earnings call, a recorded replay of the webcast will be available for those unable to participate. To listen to the telephone replay, please dial (877) 344-7529 or (412) 317-0088 with the replay passcode 10123609. The replay will also be available for one week on the Fluent website at www.fluentco.com.
 
About Fluent, Inc.
 
Fluent (NASDAQ: FLNT) is the trusted acquisition partner for growing brands. Leveraging our proprietary first party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Founded in 2010, the company is headquartered in New York City. For more information, visit www.fluentco.com.
 






FORWARD-LOOKING STATEMENTS
 
This press release and the conference call contain "forward-looking statements," as that term is defined under the Private Securities Litigation Reform Act of 1995 (PSLRA), which statements may be identified by words such as "expects," "plans," "projects," "will," "may," "anticipate," "believes," "should," "intends," "estimates," and other words of similar meaning. Such forward looking statements are subject to risks and uncertainties that are often difficult to predict, are beyond our control and which may cause results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which are based on our expectations as of the date of this press release and the conference call and speak only as of the date of this press release and the conference call and are advised to consider the factors under the heading "Forward-Looking Statements" and "Risk Factors" in the Company's Annual Report on Form 10-K, as may be supplemented or amended by the Company's Quarterly Reports on Form 10-Q and other SEC filings. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.
 
 
 
 
 
 




 
 
FLUENT, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(Amounts in thousands, except share and per share data)
(unaudited)
 
 
 
 
 
 
 
 
September 30, 2018
 
December 31, 2017
ASSETS:
 
 
 
 
Current assets:
 
 
 
 
Cash and cash equivalents
 
$
17,361

 
$
16,564

Accounts receivable, net of allowance for doubtful accounts of $1,751 and $1,624
at September 30, 2018 and December 31, 2017, respectively
 
39,726

 
36,278

Prepaid expenses and other current assets
 
1,779

 
1,865

Current assets of discontinued operations
 

 
2,274

Total current assets
 
58,866

 
56,981

Property and equipment, net
 
421

 
687

Intangible assets, net
 
66,065

 
74,354

Goodwill
 
159,791

 
159,791

Other non-current assets
 
564

 
1,097

Non-current assets of discontinued operations
 

 
24,089

Total assets
 
$
285,707

 
$
316,999

LIABILITIES AND SHAREHOLDERS' EQUITY:
 
 
 
 
Current liabilities:
 
 
 
 
Accounts payable
 
$
7,249

 
$
7,408

Accrued expenses and other current liabilities
 
15,395

 
14,967

Deferred revenue
 
714

 
265

Current portion of long-term debt
 
7,227

 
2,750

Current liabilities of discontinued operations
 

 
7,389

Total current liabilities
 
30,585

 
32,779

Promissory notes payable to certain shareholders, net
 

 
10,837

Long-term debt, net
 
52,463

 
49,376

Total liabilities
 
83,048

 
92,992

Shareholders' equity:
 
 
 
 
Preferred stock - $0.0001 par value, 10,000,000 shares authorized; 0 shares issued and
outstanding at September 30, 2018 and December 31, 2017
 

 

Common stock - $0.0005 par value, 200,000,000 shares authorized; 76,516,415
and 61,631,573 shares issued at September 30, 2018 and December 31, 2017,                                    
respectively; and 75,291,330 and 61,279,050 shares outstanding at
September 30, 2018 and December 31, 2017, respectively
 
38

 
31

Treasury stock, at cost, 1,225,085 and 352,523 shares at September 30, 2018 and
December 31, 2017, respectively
 
(3,253
)
 
(1,274
)
Additional paid-in capital
 
392,886

 
392,687

Accumulated deficit
 
(187,012
)
 
(167,437
)
Total shareholders' equity
 
202,659

 
224,007

Total liabilities and shareholders' equity
 
$
285,707

 
$
316,999














 
FLUENT, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands, except share and per share data)
(unaudited)


 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2018
 
2017
 
2018
 
2017
Revenue
 
$
66,535

 
$
54,942

 
$
179,459

 
$
155,167

Costs and expenses:
 
 
 
 
 
 
 
 
Cost of revenue (exclusive of depreciation and amortization)
 
39,090

 
35,732

 
108,646

 
104,310

Sales and marketing expenses
 
4,186

 
5,105

 
11,870

 
13,478

General and administrative expenses
 
13,563

 
19,143

 
33,456

 
45,788

Depreciation and amortization
 
3,352

 
3,297

 
10,021

 
9,736

Write-off of long-lived assets
 

 

 

 
3,626

Spin-off transaction costs
 

 

 
7,708

 

Total costs and expenses
 
60,191

 
63,277

 
171,701

 
176,938

Income (loss) from operations
 
6,344

 
(8,335
)
 
7,758

 
(21,771
)
Interest expense, net
 
(1,882
)
 
(2,426
)
 
(6,209
)
 
(7,098
)
Income (loss) before income taxes from continuing operations
 
4,462

 
(10,761
)
 
1,549

 
(28,869
)
Income taxes
 

 

 

 

Net income (loss) from continuing operations
 
4,462

 
(10,761
)
 
1,549

 
(28,869
)
Discontinued operations:
 
 
 
 
 
 
 
 
Loss from operations of discontinued operations, net of $0 income taxes
 

 
(3,334
)
 
(2,084
)
 
(18,360
)
Loss on disposal of discontinued operations, net of $0 income taxes
 

 

 
(19,040
)
 

Net loss from discontinued operations
 

 
(3,334
)
 
(21,124
)
 
(18,360
)
Net income (loss)
 
$
4,462

 
$
(14,095
)
 
$
(19,575
)
 
$
(47,229
)
Basic and diluted earnings (loss) per share:
 
 
 
 
 
 
 
 
Continuing operations
 
$
0.06

 
$
(0.19
)
 
$
0.02

 
$
(0.53
)
Discontinued operations
 
$

 
$
(0.06
)
 
$
(0.29
)
 
$
(0.34
)
Net income (loss)
 
$
0.06

 
$
(0.25
)
 
$
(0.26
)
 
$
(0.86
)
Weighted average number of shares outstanding:
 
 
 
 
 
 
 
 
Basic and diluted
 
78,199,579

 
55,390,247

 
73,941,595

 
54,665,776













FLUENT, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(Amounts in thousands)
(unaudited)

 
 
Nine Months Ended
September 30,
 
 
2018
 
2017
CASH FLOWS FROM OPERATING ACTIVITIES:
 
 

 
 

Net loss
 
$
(19,575
)
 
$
(47,229
)
Net loss from discontinued operations
 
21,124

 
18,360

Adjustments to reconcile net loss from continuing operations to net cash provided by operating activities:
 
 

 
 

Depreciation and amortization
 
10,021

 
9,736

Non-cash interest expense and related amortization
 
1,491

 
2,268

Share-based compensation expense
 
11,855

 
25,456

Write-off of long-lived assets
 

 
3,626

Provision for bad debts
 
462

 
2,175

Allocation of expenses to red violet
 
(325
)
 
(2,849
)
Changes in assets and liabilities:
 
 

 
 

Accounts receivable
 
(3,910
)
 
(7,708
)
Prepaid expenses and other current assets
 
(112
)
 
(528
)
Other non-current assets
 
533

 
71

Accounts payable
 
(159
)
 
(7,464
)
Accrued expenses and other current liabilities
 
628

 
8,900

Deferred revenue
 
449

 
154

Net cash provided by operating activities from continuing operations
 
22,482

 
4,968

Net cash used in operating activities from discontinued operations
 
(5,835
)
 
(7,902
)
Net cash provided by (used in) operating activities
 
16,647

 
(2,934
)
CASH FLOWS FROM INVESTING ACTIVITIES:
 
 

 
 

Purchase of property and equipment
 
(107
)
 
(668
)
Capitalized costs included in intangible assets
 
(995
)
 
(694
)
Capital contributed to red violet
 
(19,728
)
 

Net cash used in investing activities from continuing operations
 
(20,830
)
 
(1,362
)
Net cash used in investing activities from discontinued operations
 
(1,386
)
 
(5,294
)
Net cash used in investing activities
 
(22,216
)
 
(6,656
)
CASH FLOWS FROM FINANCING ACTIVITIES:
 
 

 
 

Proceeds from issuance of shares, net of issuance costs
 
13,392

 

Proceeds from debt obligations, net of debt costs
 
67,182

 
14,039

Repayments of long-term debt
 
(72,229
)
 
(3,472
)
Taxes paid related to net share settlement of vesting of restricted stock units
 
(1,979
)
 
(743
)
Net cash provided by financing activities from continuing operations
 
6,366

 
9,824

Net increase in cash and cash equivalents
 
$
797

 
$
234

Cash and cash equivalents at beginning of period
 
16,564

 
10,089

Cash and cash equivalents at end of period
 
$
17,361

 
$
10,323

SUPPLEMENTAL DISCLOSURE INFORMATION
 
 

 
 

Cash paid for interest
 
$
4,931

 
$
4,940

Cash paid for income taxes
 
$

 
$

Share-based compensation capitalized in intangible assets
 
$
364

 
$
373

Reduction in value of puttable common stock classified as liability
 
$
(200
)
 
$














Use and Reconciliation of Non-GAAP Financial Measures
 
Management evaluates the financial performance of our business on a variety of key indicators, including adjusted EBITDA, adjusted net income (loss), adjusted earnings (loss) per share, adjusted gross profit and adjusted gross margin. Adjusted EBITDA is a non-GAAP financial measure equal to net income (loss), the most directly comparable financial measure based on US GAAP, adding back net loss from discontinued operations, interest expense, depreciation and amortization, share-based compensation expense, acquisition and restructuring costs, write-off of long-lived assets, and certain litigation and other costs, as noted in the tables below. Adjusted net income (loss) and the related basic and diluted per share amounts are non-GAAP measures equal to net income (loss) from continuing operations, the most directly comparable financial measure based on US GAAP, adding back the effect of spin-off transaction costs. We define adjusted gross profit as revenue less cost of revenue (exclusive of depreciation and amortization), and adjusted gross margin as adjusted gross profit as a percentage of revenue.

 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
(In thousands)
 
2018
 
2017
 
2018
 
2017
Net income (loss)
 
$
4,462

 
$
(14,095
)
 
$
(19,575
)
 
$
(47,229
)
Net loss from discontinued operations
 

 
3,334

 
21,124

 
18,360

Interest expense, net
 
1,882

 
2,426

 
6,209

 
7,098

Depreciation and amortization
 
3,352

 
3,297

 
10,021

 
9,736

Share-based compensation expense
 
2,593

 
10,508

 
11,855

 
25,456

Acquisition and restructuring costs
 
119

 
2,474

 
3,149

 
4,792

Write-off of long-lived assets
 

 

 

 
3,626

Litigation and other costs
 

 
3

 
185

 
3

Adjusted EBITDA
 
$
12,408

 
$
7,947

 
$
32,968

 
$
21,842


 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
(In thousands, except share data)
 
2018
 
2017
 
2018
 
2017
Net income (loss) from continuing operations
 
$
4,462

 
$
(10,761
)
 
$
1,549

 
$
(28,869
)
Add back: Spin-off transaction costs
 

 

 
7,708

 

Adjusted net income (loss)
 
$
4,462

 
$
(10,761
)
 
$
9,257

 
$
(28,869
)
Adjusted earnings (loss) per share:
 
 

 
 

 
 

 
 

Basic and diluted
 
$
0.06

 
$
(0.19
)
 
$
0.13

 
$
(0.53
)
Weighted average number of shares outstanding:
 
 

 
 

 
 

 
 

Basic and diluted
 
78,199,579

 
55,390,247

 
73,941,595

 
54,665,776


 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
(In thousands)
 
2018
 
2017
 
2018
 
2017
Revenue
 
$
66,535

 
$
54,942

 
$
179,459

 
$
155,167

Cost of revenue (exclusive of depreciation and amortization)
 
39,090

 
35,732

 
108,646

 
104,310

Adjusted gross profit
 
$
27,445

 
$
19,210

 
$
70,813

 
$
50,857

Adjusted gross margin
 
41
%
 
35
%
 
39
%
 
33
%


We present adjusted EBITDA, adjusted net income (loss), adjusted earnings (loss) per share, adjusted gross profit and adjusted gross margin as supplemental measures of our operating performance because we believe they provide useful information to our investors as they eliminate the impact of certain items that we do not consider indicative of our cash operations and ongoing operating performance. In addition, we use them as an integral part of our internal reporting to measure our performance, evaluate the performance of our senior management and measure the operating strength of our business.
 
Adjusted EBITDA, adjusted net income (loss), adjusted earnings (loss) per share, adjusted gross profit and adjusted gross margin are measures frequently used by securities analysts, investors and other interested parties in their evaluation of the operating performance of companies similar to ours and is an indicator of the operational strength of our business. Adjusted EBITDA eliminates the uneven



effect of considerable amounts of discontinued operations, interest expense, non-cash depreciation and amortization, share-based compensation expense, acquisition and restructuring costs, write-off of long-lived assets, and certain litigation and other costs. Adjusted net income (loss) and adjusted earnings (loss) per share eliminate the effect of the spin-off transaction costs. Adjusted gross profit and adjusted gross margin are calculated by using cost of revenue (exclusive of depreciation and amortization).
 
Adjusted EBITDA, adjusted net income (loss), adjusted earnings (loss) per share, adjusted gross profit and adjusted gross margin are not intended to be performance measures that should be regarded as an alternative to, or more meaningful than, either operating income (loss) or net income (loss) as indicators of operating performance or to cash flows from operating activities as a measure of liquidity. The way we measure adjusted EBITDA, adjusted net income (loss), adjusted earnings (loss) per share, adjusted gross profit and adjusted gross margin may not be comparable to similarly titled measures presented by other companies, and may not be identical to corresponding measures used in our various agreements.
 
Contact Information: 
 
Investors:
Jordyn Tarazi
Fluent, Inc.
(646)356-8469
JTarazi@fluentco.com
 
Media:
North 6th Agency, Inc.
(212)334-9753 ext. 143
fluent@n6a.com